Insurance Companies

I dont mean cold leads, I mean leads that are submitted and sold in
real time, the user clicks ’submit’ and instantly the buyer gets the lead.

I’ve seen this done 3 ways.

1. Sell the lead to a agent directory service like insweb, agentinsider, netquote etc.. and get paid from 7 to 11 dollars for the lead, simple. end of story.

2. Sell the lead directly to an insurance company. Let the user fill out the lead form and send it right to geico for instance, they pay about the same as the directory services.

3. Ask the customer to click each insurance companies logo, and fill out a quote request for each company (The webmaster gets alot more money for this, since they are selling virtually the same lead to many companies.)

I kind of want to do ‘3′ but without the customer having to fill out massive paperwork (internet paper work). If I were to write up my own form, have the customer fill it out, and send it to all the different insurance companies and directories.. would that be legal? Someone who knows what they are talking about please help me out.

I understand.

However, you would not be able to write up your own form, because the insurance business is a contractual business, and they would still have to fill out paperwork for the insurer. You can’t get around this step, as they have laws to abide by in each state. Your best bet would be to go with number 1, if you can set it up yourself. Agents will pay for real-time quotes, but sending papers in and transferring it to the agent at a later date … booo! The leads are stale. You have to catch people when they are ready to make, or considering making the buying decision. Any other type of lead is much less valuable, and agents know that there are too many "lead" programs out there with outdated phone numbers, wrong addresses or people who are just plain not interested any more because they were thinking about insurance 5 days before the agent knew to call them.

Posted insurance companies directory |